Thursday, April 12, 2012

Sales Voyeur: March Ebook Sales

Well, from the comments I've seen, March was either the best month an author has ever had or sales were down considerably when comparing month over month. While I fall into the latter category, I'm not too unhappy about it. I think March for me was a "sustainable" month in terms of copies sold and royalties earned. January was gangbusters, but it does look like Amazon's going to make everyone work a lot harder to get those kinds of sales going forward.

The amount for borrows went up a bit, from $2.01 in February to $2.18 in March. Alas, as the amount for borrows goes up, my number of borrows goes down.

My Titles: Preliminary Report

SECTOR C had about 60% of the sales it did in February, but when it still earned over $1000, how can I complain? Of course I'd love higher sales, but if I can sustain at these rates, I'll be a grateful happy camper.
399 sold
2400 free downloads
60 borrows
$1128 royalties


Vet Tech Tales continued to gain ground thanks to nice free run early in the month. Compared to the first months of sales for SECTOR C and Spoil of War, it's doing well. Now if I can just get Vol 2 finished and on sale.... 
373 sold
4100 free downloads
16 borrows
$165.50


Spoil of War was still clinging to the Top 3 (often at #1) in the UK, Canada and Australia and was bouncing around the Top 10 in the US in Historical Fantasy -- and then Apple decided to rearrange the front tables and dropped it (and most of the titles that had been there) from the What's Hot list at the end of March. March numbers from Apple are still to come (I'm guessing around 75 copies), but it looks like it's time for another price-matched free run for Spoil -- even if it does last a month.
118 sold (+ Apple)
$71 (+ Apple)

So my titles altogether (sans Apple) for March:

972 copies sold
6500 free downloads
76 borrows
$1365 royalties


Steel Magnolia Press March Highlights

The Rent-A-Groom by Jennifer Blake had two phenomenal free runs reaching #5 in the free store on its first run in Feb, when it debuted. A second free run in March saw it reach a rank of #14.
11,500 free downloads
1628 sales
190 borrows
$3700 royalties


Totals for The Rent-A-Groom between its release on Feb 8 and Mar 31:
40,000 free downloads
4200 sales
495 borrows
$6700 royalties

First Quarter 2012 Milestones

Me:
27,600 free downloads
4615 sales
484 borrows
$8700 royalties

SMP (sans me):
74,000 free downloads
9100 sales
523 borrows
$11,000 royalties

SMP Totals Across All Books Q1 2012
101,600 free downloads
13,700 sales
1000 borrows
$19,700 royalties

Thank you to all our wonderful readers!
Whatever success we have, we owe all to you -- and we NEVER forget that.

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